We oftentimes field inquiries being asked if we can help provide supporting graphics for various uses ranging from conferences, trade shows, themed parties, outdoor events, social gatherings, parties and more. Sometimes we do just a piece here and there and sometimes we play a role in nearly every touchpoint along the way creating special outcomes with memories that last forever. Such was the case with Big Brothers and Big Sisters and their 2017 National Conference in San Diego, CA. It all has to start somewhere and in this case it began with an early morning conference call and an incredibly prepared client. They had a checklist of items needed and we worked through each one by one. In less than an hour a comprehensive action plan was developed as described below and illustrated by the photos shown.
As you enter the hotel you are greeted by welcoming window graphics capturing the spirit of what is to come. The front desk is adorned with matching graphics to further compliment the messaging and theme. For these we used our unique textured low tac PhotoTex fabric faced material so it would not look like a sticker simply thrown up without thought (as an added bonus it also goes on quickly and easily removes without leaving any traces behind).
The hotel supplied many of the structures and we imaged the themed graphics that simply slid into place. The headers included backlit graphics and the surrounding columns also adorned matching graphics creating a can’t miss experience. Throughout the hotel directional signage was accomplished using pull up displays which can be used year after year by simply swapping out the graphics. Various framed photos throughout the hotel were updated with PhotoTex “cover up” graphics in such a way as to look like they were always there. After the event the graphics were removed and the integrity of the photos returned to their original form.
For the easel signs we settled on imaging to a rugged substrate (Sintra) rather than foam core so when the signs arrived at destination there would be no dings or dents (which oftentimes happens with foam boards). For the sit down video backdrops we provided branded 8’ “pop up” fabric displays that set up in seconds, traveled inexpensively and could be moved and updated at a moment’s notice. For the outside atrium additional branded feather flags were used to continue the experience and engage the audience further. Menus, booklets, badges and programs all branded simultaneously carried the messaging throughout. Hard to find a better executed plan than this. Hats off to everyone involved.
